Brand development


A new division of a business is an exciting and very busy time for anyone involved. There is a lot to think about and some days not enough time. And that is why Majuba, a construction business that was branching out into the roofing industry, approached Sweet Pepper Creative to create their new brand.

They knew that they could leave the development of their new logo, business cards and stationary to us creative minds so that when it came time for them to launch the new division, they could do it with a professional and polished image.

The branding result was a clean-cut look that made use of technical drawing angles to emphasise the precision with which they work. The logo subtly illustrates a roof, which complements the new tagline ‘We’ve got you covered’ perfectly. We chose a single dark blue colour to add to the feeling of trust.


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